I’m Denise O’Brien-Peterson, founder of Activate 10. I bring over 30 years of experience leading strategic initiatives and cross-functional teams within Fortune 100 companies, where I helped drive transformation, develop talent, and unlock measurable business outcomes.

Throughout my career, one truth has remained constant: Success is about how you adapt, lead, communicate, and, most importantly, connect. That’s why I created Activate 10.

At Activate 10, I partner with individuals and teams to elevate the human side of leadership. Whether navigating change, stepping into a new role, or seeking to lead more authentically, our work together provides you with the guidance, support, and accountability you need to grow with purpose.